The Apex distributors’ body in India is preparing to take measures against rapid movement goods (FMCG) whose products are sold with deep discounts on rapid trade and electronic commerce platforms, stopping the sale of said products in the Levice distributor.
The Federation of Distributors of Consumer Products of All India (AICPDF) will implement a non -cooperation movement and is preparing a list of FMCG companies whose products are avoidable with great discounts in fast trade and electronic commerce platforms. The organization will take measures against FMCG manufacturers who have not responded to the body’s open letter in search of a leveling playing field for general trade.
“We have argued with some FMCG companies how fast they are affecting trade and electronic commerce. Business line.
AICPDF with FMCG companies between April 20 and 30 to discuss the impact of fast trade and electronic commerce on your business.
Previously, the organization had written an open letter to FMCG manufacturers, urging them to address the theme of the innetic discount and predators, which are creating artificial price wars and resulting in a preferential treatment for rapid players of electronic commerce and electronic commerce.
“The General Trade-Comprising Traditional Distributors and Retailers-Has Been Instrumental in Your Success. We have investigated significant capital, resources, and time to make your brands house house names. Noise and Are Just Work and are outsacies and are outsacies and are outsacies and are out of theyytacies and are outsacies and are outsacies and are the Turacias of OE and are just legs.
AICPDF had previously organized meetings with retailers and distributors in 600 districts throughout the country to discuss the impact of rapid trade on traditional distribution and deep discount for consumers.
Posted on May 4, 2025
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